Apple on track to unveil electric car by 2019 | report

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Apple has already started to integrate with cars via the CarPlay smartphone integration system Apple on track to unveil electric car by 2019 | report 22 September 2015 by Fabian Cotter · CarsGuide Apple is tripling its electric car efforts which could lead to a 2019 design reveal, according to a new report.Will we have electric cars made by Apple on Australian roads within the next five years? Perhaps even Australian-born Siri won't even know that answer right now, but there are strong indications this just might be the case.California-based tech giant Apple is reported to be speeding up progress on its 'Titan' project, which could lead to its own electric car with a “ship date” of 2019, according to a report in the Wall Street Journal recently.The 2019 deadline, however, could just be for a final design sign-off and not for any production vehicle to be ready for sale, the US business paper also points out.Although Apple has not publically commented or verified this information, the report cites unidentified sources admitting that Apple – producer of the ubiquitous iPhone and iPad – has told those leading the 600-person project, known internally as Titan, they have permission to triple the number of people working on it.We believe a car from Apple is further away than some people think (closer to 10 years away than five years)To date, there has been no official statement by Apple about wanting to produce a car; however, recent events would to allude to such a product strategy from the global giant. An August report from Reuters added fuel to these rumours, suggesting Apple had hired engineers with expertise in automotive and battery design - and most recently Jamie Carlson, who worked on Tesla’s Autopilot self-driving car program.Also, last May representatives at an automotive testing venue to the east of San Francisco confirmed to The Associated Press that Apple officials had discussed with them using such a facility.Additionally,in August California Department of Motor Vehicles officials liaised with an Apple attorney to discuss autonomous vehicle regulations in that state, a meeting first reported in The Guardian newspaper.If this is indeed the case then Apple would not be the only tech company looking to have a finger in the electric automotive pie. Both Google and Uber are evolving their electric-powered and autonomous-driving car technology, with the former even hiring ex-Hyundai USA CEO John Krafcik to oversee the Korean manufacturer’s autonomous car program.So just how close are we from an Apple car? Probably much further than reports and rumours allude to, according to Apple experts.Investment bank and asset management firm Piper Jaffray analyst Gene Munster wrote in a research note provided to Aplle fan site AppleInsider earlier this month: "We believe a car from Apple is further away than some people think (closer to 10 years away than five years), but the car theme will impact AAPL's multiple as investors increasingly view the opportunity as a long-term growth driver."“We believe the auto industry represents a significant opportunity for Apple, but we also expect Apple to be deliberate as always in its product development and testing,” said Munster in a Sept. 1 report, adding he believes there’s a “50-60 per cent probability” that an Apple car would become a reality. Related articles VW launches investigation into diesel emissions scandal22 September 2015 by William Boston Top production cars of the 2015 Frankfurt motor show18 September 2015 by Joshua Dowling 2016 VW Amarok Core review | Cape York test4 September 2015 by Tim Vaughan UK couple breaking records to spread the word on efficient driving4 September 2015 by Paul Gover 2015 Volkswagen Jetta review31 August 2015 by Ewan Kennedy What to read next Comments Related articles VW launches investigation into diesel emissions scandal22 September 2015 by William Boston Top production cars of the 2015 Frankfurt motor show18 September 2015 by Joshua Dowling 2016 VW Amarok Core review | Cape York test4 September 2015 by Tim Vaughan UK couple breaking records to spread the word on efficient driving4 September 2015 by Paul Gover 2015 Volkswagen Jetta review31 August 2015 by Ewan Kennedy Related pages Technology Related cars for sale Search all cars for sale Get the latest news, reviews and advice every week Subscribe '); }