Ducati reinventing the wheel, rubberised to absorb bumps

#hashtags: #Ducati #Domenicali #Chief Executive

When you’re in the rat race to be the number 1, not only in terms of sales, but even technology, product development sometimes takes an interesting turn. This is where Ducati is currently at. The Italian superbike manufacturer is currently planning to reinvent the wheel. Claudio Domenicali, Chief Executive at Ducati has a new idea of creating a wheel which helps absorb bumps, in addition to the conventional suspension setup. This could result in better handling and ride comfort.

Ducati is...