Is Chevrolet Attacking Ford’s Aluminum Because Silverado Sales Are Flat And The F-Series Is Surging?

#hashtags: #General Motors #Chevrolet Silverado #Ford F #Detroit

After watching General Motors drop 825 pounds of rock into the beds of a Chevrolet Silverado and a Ford F-150, I wasn’t caught up in fairness or relevance or with the advertisement’s status as a marketing stunt. Some observers asked whether GM crossed an unwritten line shared by Detroit’s cross-town truck rivals, as if in […]