Nissan fastest rising automotive brand

#hashtags: #Nissan #Interbrand #Millennials

Nissan has been named one of the world’s most valuable brands for 2015, according to Interbrand, the world-leading brand consultancy. In the Best Global Brands Study, released today by Interbrand, Nissan ranked 49, up from 56 in 2014 and 90 with a brand valuation of $3.819B from the company’s inaugural appearance on the list in 2011. Nissan is the fastest-rising automotive brand in this year’s study. The study cited the strength of Nissan’s engagement with Millennials, effective...